The Community Manager has, for all intents and purposes, become a profession as valid as any other in the world. Being of vital importance, that a community manager manages all the tools of social media to power a strategy of digital marketing.
Since the Internet appeared, being more specific, social networks, the community manager is one of the new professions of this millennium that have acquired strength and importance.
Today, all the major brands in the world (and many more that are not so important) have their own Community Manager to handle social media. And that is no coincidence; has been transformed from an option to being something totally necessary for the growth of any startup or positioning of a brand in the network.
However, thanks to the ease of expansion of information today, many people consider themselves as a community manager without complying with the profile needed to be. And is that this profession not only tries to post tweets or facebook states frequently, it is much more.
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